We Exist
As a brand that is on top of the mind of people when talking about boredom, shopping, eating out - almost everything there is. Our brand identity is translated in our vision and mission, and is supported by our values.
Vision
Our vision is to be the destination mall that is committed to serve the people and enable them to have a quality lifestyle for life.
Mission
Our mission is to provide our customers the ultimate shopping experience, nurture & strengthen our workforce in order to create value for stakeholders.
Values
Integrity & transparency
To be ethical, sincere and open in all our transactions
Fairness & excellence
To strive and constantly improve ourselves, our teams and our services to become the best
Lead by example
To set standards in all that we do and be an example for the industry and ourselves
Tenants & customers value
To surpass Tenants and Customers’ Expectations consistently